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- Creative space shifting because of AI
Creative space shifting because of AI
AI is making a significant impact in the creative industry, with some leading the charge. From the Chief AI Officer now becoming a must, to CCOs starting their own tech-native creative agencies, there is a ton of movement going on.
Dimitris Nikolaou
August 13, 2024
Hi Wondercrafters,
Another week, another big announcement from OpenAI, this time shaking up something more familiar to us—voice interfaces. Plus, some cool updates from Spotify and a few Wondercraft announcements. Let's get to it!
AI is making a significant impact in the creative industry, with some leading the charge. From the Chief AI Officer now becoming a must, to CCOs starting their own tech-native creative agencies, there is a ton of movement going on. Read more here.
Users can experiment with creative visions, test hundreds of copy and voice variations, fine-tune specific intonations, and instantly mix royalty-free music and sound effects, all within a collaboration-focused environment. Read more here.
One month after being sued by a collective of record labels for infringing on music copyrights, AI music startups Suno and Udio have struck back, claiming that the lawsuit is merely an attempt to stifle competition. Suno stated, “While Suno sees musicians, teachers, and everyday people using a new tool to create original music, the labels see a threat to their market share.” Read more here.
For those that missed our grand reveal this past Monday, here’s a 10’ demo of how the new Audio Studio works. Check it out here.
In the last issue of this newsletter, I explained my position that voice interfaces are about to experience a boom. Spotify seems to agree; last week, it unveiled its AI DJ feature for the first time in a language other than English. Spanish speakers can now enjoy commentary and recommendations in a native voice. Find out more here.
Brian Snyder, a long-time EVP at Golin, has been leading Digital at Axicom for the past two years. In the latest episode of Makes You Wonder, he talks about how AI is streamlining processes and enhancing creativity in the communications industry while emphasizing the essential role of human empathy and conscience. Check out the episode here!
7. Closing with a Wonderful quote
Stay creative,
Dimitris & the Wondercraft Team
LET ME HEAR IT
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